Copyright Notice
Copyright © 2007 rsc
THE QUALITY MEASUREMENT COMPANY.
All
Rights Reserved.
Thank you for taking the time to learn
more about
ARSgroup.
You may download
the contents
of this website
for personal
or educational
use only.
Commercial
or any other use is expressly
prohibited.
This website
is protected
by national
and international
copyright
law.
Requests for permission or further
information
should be
addressed
to: ARSgroup, 110
Walnut
Street, Evansville,
Indiana 47708-1423,
U.S.A., or
send us an
email at copyright@ars-groupedit.com.
Registered and
Proprietary Marks
rsc service marks include,
but are not
limited to, the following: APM, ARS, the ARS logo, ARS StarBoard,
ARS
WOWWW, ARS
WOWWW CI, ARS
Persuasion, ARSAR, Fair Share, Firstep, HeartZone, HZ, ARS
Heart Connect, MindZone, MZ, ARS Total Impact,
Impact Campaign,
Impact Strategy,
Impact TV/Video, Impact Print, Impact Radio, Impact WindTunnel,
Impact Outdoor, Impact Net,
Impact Track,
Outlook, StarBoard,
Television Preview. Each
mark, whether
or not indicated
as a trademark
or service
mark in this
website, is
protected by
state, national,
or international
law.
Citrucel is a registered trademark of GlaxoSmithKline
Consumer Healthcare, L.P.
Prego is a registered trademark of Campbell
Soup Company.
StarKist is a registered trademark of Del Monte
Foods.
Aquatred is
a registered
trademark of
The Goodyear
Tire & Rubber
Company.
Celestial Seasonings
is a registered
trademark of
The Hain Food
Group.
Patents
ARSgroup/rsc method,
process, and
application/software
for forecasting
advertising's
impact on sales
(as determined
by Market Mix
Modeling output)
and for tracking
consumer brand
preference
(choice) over
time are the
subject of
two or more
pending patents.
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